Cross-platform is the buzzword of all the big tech companies now. Every Google earnings call, like clockwork, CEO Larry Page lately dedicates considerable time upfront to talking about how the search giant is focusing on making sure users have a seamless experience and equal access to services as they switch between devices. In general, that's already a reality if you know where to look. But there's so much more potential.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/tFT_gAQCAug/
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